Yes, it is THAT good! I know everyone raves about this mask, and everyone is right. It is amazing! 4 (or 5) pumps of this, on towel-dried hair, wait about 4 minutes until you dry your hair or apply other hair products, aaannnddd… the results are great! Softer, shinier, more manageable hair, I dare to say noticeably less breakage! I love it and I am buying the super-size.